BURT CONSULTANTS
Topic

content strategy

3 pieces tagged “content strategy”.

Briefing

Why keyword density is dead and intent mapping is your 2026 SEO priority.

Search engines in 2026 reward content that matches user intent, context and behaviour. Keyword stuffing is not only ineffective — it can actively hurt your rankings.

seosearch intentcontent strategy
2 min read
Briefing

Build a content strategy that survives AI search

The Content Marketing Institute reports that HubSpot rebuilt its strategy around AI-engine traffic, which converted at three times the rate of traditional search.

content strategyai searchhubspotcmi
2 min read
Briefing

Three strategies that can survive AI search in 2026

Search Engine Journal argues that ranking is no longer the right metric. Sustainable visibility in 2026 comes from original research, consistent messaging and a website-as-hub approach.

ai searchseocontent strategydigital marketing
2 min read

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