Topic

google search

2 pieces tagged “google search”.

AI Overviews cut top-ranking CTR: what to do about it

Ahrefs data shows that when a Google AI Overview appears, the top-ranking page's click-through rate drops by 34.5%. Marketers need a different definition of success.

ai overviewsctrseogoogle search

5 June 2026 2 min read

Briefing

How to rank in Google AI Overviews, based on the data

Ahrefs reports that AI Overviews appear for 21% of all keywords but 57.9% of question queries. Understanding that distribution is the first step to appearing in them.

ai overviewsgoogle searchseodata

31 May 2026 2 min read

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