BURT CONSULTANTS
Topic

hubspot

3 pieces tagged “hubspot”.

Briefing

Seven AI automation use cases that streamline marketing

HubSpot estimates AI automation can reduce manual marketing workload by up to 88%. The real value comes from applying it to repetitive, high-volume tasks rather than replacing judgement.

ai automationmarketinghubspotproductivity
2 min read
Briefing

Build a content strategy that survives AI search

The Content Marketing Institute reports that HubSpot rebuilt its strategy around AI-engine traffic, which converted at three times the rate of traditional search.

content strategyai searchhubspotcmi
2 min read
Briefing

HubSpot's AI marketing predictions: from SEO to answer engine optimisation

HubSpot reports that 64% of organisations now use AI and 40.6% of marketers are updating SEO strategy for AI-powered search. The shift from search engine optimisation to answer engine optimisation is becoming mainstream.

ai marketingseoanswer enginehubspot
2 min read

Browse all tags →